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Adobe AD0-E608 Exam Syllabus Topics:

Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:

1. Which visualization would best represent the percentage of total revenue contributed by different product categories?
Response:

A) Trend Line
B) Bar Chart
C) Summary Table
D) Pie Chart

2. Which actions are necessary when interpreting campaign performance in Adobe CJA?
(Select two.)
Response:

A) Enable Real-Time Data Sync
B) Review Campaign Metrics
C) Monitor Conversion Rates
D) Check Identity Resolution Logs

3. Which component should be used to show customer engagement across different marketing channels?
Response:

A) Flow Visualization
B) Engagement Tracker
C) Segment Overlap Report
D) Data View Manager

4. An analyst works at a company that sells both direct to customer (D2C) and business to business (B2B). They have been asked to perform an analysis on the effectiveness of a new social campaign on the company's D2C sales. There are several data views from which they can choose to perform their analysis, each one based on a different connection and person ID.
Which data view should they use?
Response:

A) A data view from a connection based on personal email address.
B) A data view from a connection based on social network handle.
C) A data view from a connection based on work email address.
D) A data view from a connection based on phone number.

5. Which features support real-time data analysis in Adobe CJA?
(Select two.)
Response:

A) Event Processing Engine
B) Data Retention Policies
C) Real-Time Data Sync
D) Profile Data Management

Solutions: