What is the duration, language, and format of Marketo Certified Expert, MCE Exam
Exam number: AD0-E552
Passing mark: 70%
Duration: 90 minutes
Question format: Multiple choice and multiple select
Language: English, Japanese
Number of questions: 75 questions
Delivery: Onsite/Online proctored (requires camera access) or test center proctored
Exams are scored based on the number of correct answers divided by the total number of questions
Reference: https://go.marketo.com/rs/561-HYG-937/images/MarketoMCEPrepGuide2.pdf
Here are the Difficulty in writing MCE Exam
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Marketo MCE Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Reporting & Analytics | 16% | - Standard and custom report types - Program performance and revenue cycle analytics - Attribution models and dashboard interpretation |
| Topic 2: Program Fundamentals & Campaign Execution | 30% | - Engagement programs and nurture streams - Smart campaign triggers, filters and flow logic - Program types, channels, statuses and progression |
| Topic 3: Email, Landing Pages & Personalization | 16% | - A/B testing and champion/challenger campaigns - Asset creation, templates and tokens - Progressive profiling and personalization |
| Topic 4: Lead & Data Management | 20% | - Database segmentation and smart lists - Lead lifecycle, status transitions and scoring - Data quality, deduplication and imports |
| Topic 5: System Administration & Integrations | 18% | - Field management and configuration - CRM sync and platform integrations - User roles, permissions and workspace settings |








