[2024] Free Marketing-Cloud-Developer Exam Dumps to Pass Exam Easily
Marketing-Cloud-Developer Exam Dumps, Marketing-Cloud-Developer Practice Test Questions
Salesforce Marketing-Cloud-Developer certification is an essential credential for professionals who specialize in marketing automation solutions using the Salesforce Marketing Cloud platform. Salesforce Certified Marketing Cloud Developer Exam certification validates your knowledge and skills in designing and implementing data-driven marketing campaigns, managing customer journeys, and executing marketing automation solutions. With the increasing demand for marketing automation professionals, the Marketing-Cloud-Developer certification can help you advance your career and achieve your professional goals.
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Salesforce Marketing Cloud Developer certification covers a wide range of topics, including the creation of marketing automation workflows, building and customizing marketing campaigns, and developing custom solutions using content management tools. Developers who hold this certification are experts in building integrations between Salesforce Marketing Cloud and other systems, as well as developing custom applications for Marketing Cloud users.
NEW QUESTION # 108
A developer wants to use the RaiseError Ampscript function when a subscriber does not have the necessary data to build an email. Which two outcomes are possible using this function? Choose 2 answer
- A. An error message is sent to the From Address used in the email
- B. The send fails
- C. The email is not sent to the particular subscriber
- D. The send is retried
Answer: D
NEW QUESTION # 109
A marketer is planning a weekly promotional send.
Which two types of data extensions could be sent to?
Choose 2 answers
- A. Salesforce Data Extension
- B. Send Log Data Extension
- C. Synchronized Data Extension
- D. Sendable Data Extension
Answer: C,D
NEW QUESTION # 110
Which activity is required before a compressed file can be imported?
- A. File Transfer
- B. Data Extract
- C. Import File
- D. Decompress File
Answer: A
NEW QUESTION # 111
A developer is creating a CloudPage which accepts secure parameters via an email link and will submit those parameters to another CloudPage for data upsert. The page currently captures an Appointment ID parameter passed into it and sets the value to the variable caapptld. The developer does NOT want the Appointment ID to be visible to anyone using the form.
What is the best method to ensure the parameters are passed successfully to the data upsert page?
- A. <form action="%%=MicrositeURL(123,,apptId",@apptId)a%%" method="post">
- B. <lnput ld=MapptId" type="textarea"value="%%v(@apptld)a%%" hldden>
- C. <input id="apptld" type="textarea" value="%%v(@>apptld)a%%" readonly>
- D. <form action="%%=CloudPagesURL(123,'apptId',@apptId)a%%" methods "post">
Answer: D
Explanation:
To securely pass parameters between CloudPages without exposing them, use theCloudPagesURLfunction within a form action. This method encodes the parameters and securely posts them to the target CloudPage.
* CloudPagesURL: Encodes and includes parameters securely.
* Form Method: Using thepostmethod ensures parameters are sent in the request body, adding another layer of security.
NEW QUESTION # 112
A developer is making an API REST call to trigger an email send. An access token is used to authenticate the call.
How long are Marketing Cloud v1 access tokens valid?
- A. Each API call requires a new access token.
- B. REST calls do not require an access token.
- C. Access tokens expire after one hour.
- D. Access tokens expire after 24 hours.
Answer: C
NEW QUESTION # 113
Which AMPscript function group could most negatively Impact send processing?
- A. Math functions
- B. Date Time
- C. Data extension functions
- D. String functions
Answer: C
NEW QUESTION # 114
A developer is implementing a custom profile center and using the LogUnsubEvent request. Which parameter is required for the event to be tied to the appropriate send?
- A. Unsub Reason
- B. ListID
- C. SubscriberKey
- D. JobID
Answer: D
Explanation:
TheJobIDparameter is required for the LogUnsubEvent request to be tied to the appropriate send. The JobID uniquely identifies the email job that was sent, allowing the system to accurately log the unsubscribe event for that specific send.
* JobID: This parameter ensures that the unsubscribe event is correctly associated with the email send job.
NEW QUESTION # 115
Which of the following statements are correct concerning Populations in Contact Builder? Choose 2.
- A. Populations need to be added to an Attribute Group.
- B. Populations are used to create largesubgroups Contacts.
- C. Populations should be used for segmentation
- D. No more than three Populations should be created.
Answer: A,D
Explanation:
Regarding Populations in Contact Builder:
* Populations need to be added to an Attribute Group (B)- This is necessary to define the relationship between the population and the associated data extensions and attributes.
* No more than three Populations should be created (C)- Creating more than three populations can lead to performance issues and complexity in managing contacts.
References:
* Salesforce Marketing Cloud Contact Builder
* Populations in Contact Builder
NEW QUESTION # 116
Which of the following statements are correct concerning Contacts and Subscribers? Choose 2.
- A. A Contact is subscribed to a specific channel.
- B. Each Subscriber is also a Contact.
- C. A Contact is subscribed to any channel.
- D. Each Contact is also a Subscriber.
Answer: B,C
NEW QUESTION # 117
A marketer is sending an email with dynamic content contained in a series of conditionals.
Which AMPscript function should be used to track the different versions of the content within the email?
- A. ContentAreaByName
- B. ContentArea
- C. ContentBlockName
- D. BeginImpressionRegion
Answer: D
Explanation:
To track different versions of content within an email using dynamic content contained in a series of conditionals, the marketer should use theBeginImpressionRegionAMPscript function. This function marks the beginning of a region of content to track impressions, making it easier to analyze which versions of the content were viewed.
References:
* Salesforce Marketing Cloud AMPscript Guide: BeginImpressionRegion
* Tracking Dynamic Content in Emails
NEW QUESTION # 118
New subscribers at Northern Trail Outfitters (NTO) are added to a data extension. NTO would like to send these subscribers a welcome series with Journey Builder.
What would allow the data extension to be selected for journey entry'
- A. The data extension must be configured for sending.
- B. The Triggered Send Template must be used to create the data extension.
- C. The data extension must contain a field of theEmailAddress data type.
- D. At least one Campaign must be associated to the data extension.
Answer: A
Explanation:
For a data extension to be selected for journey entry in Journey Builder, it must be configured for sending.
This configuration ensures that the data extension is recognized as a source for sending communications.
* Configure for Sending: When creating or editing a data extension, ensure that it is set as "Sendable." This involves specifying the appropriate fields for sending, such as Subscriber Key and Email Address.
NEW QUESTION # 119
Certification Aid created a journey and event definition in Marketing Cloud. Which of the following resources are relevant to inject Contacts into the journey using the REST API? Choose 2.
- A. GET /eventDefinitions/key:{key}
- B. POST /eventDefinitions/key:{key} or /eventDefinitions/{id}
- C. POST /interaction/v1/interactions/contactentry
- D. POST /interaction/v1/events
Answer: C,D
NEW QUESTION # 120
A developer wants to add an image to Content Builder via the API and retrieve the image's published URL. Which method should the developer use?
- A. Use the SOAP API to create a Porfoglio object and idenfity the Source property
- B. POST to the REST API/asset/v1/content/categories and parse the Description parameter
- C. GET using the REST API/asset/v1/content/assets and parse the FileProperties parameter
- D. POST to the REST API/asset/v1/content/assets and parse the FileProperties parameter
Answer: C
NEW QUESTION # 121
NTO wants to exclude sending an email at send time to those with a record on the 'Exclude' Data Extension.
The primary key on this data extension is Subscriber Key. How would a developer write the Exclusion Script?
- A. Lookup ('Exclude','EmailAddress','SubscriberKey',SubscriberKey)
- B. Lookup ('Exclude','SubscriberKey', 'EmailAddress', emailddr_)
- C. Rowcount (LookupRows('Exclude','SubscriberKey,_SubscriberKey) >1
- D. Rowcount (LookupRows('Exclude',SubsciberKey,_SubscriberKey) >0
Answer: D
NEW QUESTION # 122
Which SSJS library can be used in landing pages? Choose 1.
- A. None
- B. Platform
- C. Core
- D. Both
Answer: D
NEW QUESTION # 123
A developer wants to configure an automation to import files placed on the SFTP shared by a customer's data vendor. The automation will start when a file matching a specific namingpattern is encountered in the Import folder. The first step of the automation is a File Import Activity referencing a substion string for the matching file. Which substituon string represents the name of the file?
- A. %%FILENAME%%
- B. %%FILENAME_FROM_TRIGGER%%
- C. %%TRIGGER_FILENAME%%
- D. %%FILENAME_FROM_IMPORT%%
Answer: C
Explanation:
When configuring an automation to import files placed on the SFTP, and starting the automation based on a file matching a specific naming pattern, the substitution string that represents the name of the file is%%TRIGGER_FILENAME%%. This substitution string is used to reference the filename of the triggering file in the File Import Activity.
References:
* Salesforce Marketing Cloud Documentation on Automation Studio
* File Import Activity
NEW QUESTION # 124
A developer wants to create a Synchronized Data Extension containing Lead data from Sales Cloud. They only want to include record which contain a phone number. Each of the following flied contains this information per these rules: -Phone is not black (Data Type = Phone) -PhoneExist is true (Data Type = Boolean) -ValidPhone is 'true' (Data Type = Formula(Boolean)) -ContactType equals 'Phone' (Data Type = Text). Which field could be used to select a subset of records in the synchronization configuration?
- A. ValidPhone
- B. Phone
- C. PhoneExists
- D. ContactType
Answer: C
NEW QUESTION # 125
A developer wants to include an AMPscript if/else statement in an email to satisfy the condition "if the subscriber's tier is not premier then display heading encouraging them to upgrade." The tier value has already been set as variable named @level. How should the developer write this AMPscript conditional statement?
- A. %%=IIF @level == premier, You are a premier member" Upgrade to premier now!
- B. " ENDIF IF @level == 'premier' THEN SET @message = 'Upgrade to premier now
- C. '" ENDIF]%% %%=v(message)=%%%%=IF(@level IS 'premier', Upgrade to premier now! You are a premier member%%=IIF(@level = 'premier', 'You are a premier member!', Upgrade to premier now!
- D. %%IF(@level == 'premier') THEN 'Upgrade to premier now!' ELSE 'You are a premier member' ENDIF]%%
- E. %%[IF @level == 'premier' THEN SET @message = You are premier member
Answer: C
Explanation:
TheIIFfunction in AMPscript is a shorthand way to perform conditional logic within an inline expression. It evaluates a condition and returns one of two values based on whether the condition is true or false.
* AMPscript IIF Example:
%%=IIF(@level = 'premier', 'You are a premier member!', 'Upgrade to premier now!')=%%
NEW QUESTION # 126
Northern Trail Outfitters has an Enterprise 2.0 account with 15 business units. Each business unit can access a Shared Data Extension named 'Inventory', which contains the details for each product. A Boolean field named
'InStock' indicates whether the item is available.
Which snippet of AMPscript would return all products which are currently available?
- A. LookupRows ('Ent. Inventory*, 'InStock', 'true', )
- B. LookupRows ('Inventory*, 'InStock' 'true',)
- C. LookupRows ('Ent. Inventory*, 'true', 'InStock')
- D. LookupRows ('Ent. Inventory*, itemName, 'InStock', 'true')
Answer: A
Explanation:
TheLookupRowsfunction retrieves rows from a data extension where specified criteria are met. In an Enterprise 2.0 account, the data extension name in shared data extensions should be prefixed with 'Ent.' to indicate it is in the shared space.
* Example:
SET @rows = LookupRows('Ent. Inventory', 'InStock', 'true')
NEW QUESTION # 127
A developer wants to create a JavaScript Web Token using a key from Key Management.
What function should the developer use?
- A. GeUWT()
- B. RegExMatch()
- C. GetJWTByKeyName()
- D. ContentBlockByKey()
Answer: C
Explanation:
To create a JavaScript Web Token (JWT) using a key from Key Management in Salesforce Marketing Cloud, theGetJWTByKeyNamefunction should be used. This function generates a JWT using the specified key from Key Management.
NEW QUESTION # 128
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